Amen Flagship Store

On September 10th 2020, a new Amen monobrand store opened at Rescaldina Shopping Center, located in Rescaldina, near the city of Milan. The store consolidates Amen's presence in the Milan area, flanking the already started shop in the Il Centro shopping center of Arese and the one in Milan’s Central Station. Milan is the Italian capital of fashion and its citizens, always attentive to new trends, have always shown appreciation for Amen collections and the emotions that our jewels can give. For this reason, in the new store, we wanted to re-propose a concept that is capable of transmitting these emotions, through an arrangement of the windows that leaves wide visibility to the products even inside the store, assisted by the use of both internal and external monitors, capable of presenting to all the customers of the shopping center the unique feelings that only owning and wearing an Amen jewel can give.